On April 4th, 2018, Salesforce made their annual World Tour stop in the heart of the nation’s capital at the Ronald Regan Building. The “traveling mini-Dreamforce”, known as Salesforce World Tour, is famous for giving attendees a glimpse into the well-known Dreamforce experience while focusing on the local economy. For World Tour D.C., this meant a heavy emphasis on the federal government.
The event was packed with hands-on workshops, keynotes, and breakout sessions featuring such brands as Adidas and T-Mobile and federal agencies such as the U.S. Department of Commerce, U.S. Department of Agriculture, and U.S. Department of State.
Government attendees had a special Government and Aerospace expo located in the center of the event. The interactive experience showcased what the government of the future looks like and how to get there. Attendees explored the Trailhead-themed Customer Success Expo where they viewed Salesforce demos, third-party solutions and technologies, and attended theater sessions.
Salesforce also continued their support and encouragement of kids to learn, grow, and code. They hosted six students from MacFarland Middle School, giving them the opportunity to learn about the UN Sustainable Development goals and basic coding skills, alongside staff from Urban Institute.
The breakout sessions focused on a range of government topics: creating the model for the center of excellence in government; shaping the future of digital diplomacy; and best practices for accelerating the ATO process. John Harlow, Federal Salesforce Practice Director at The MIL Corporation (MIL), shared the stage with a stakeholder from the U.S. Department of Commerce to share their success story of launching a federal case management application to monitor global trade enforcement. Salesforce products discussed included Service Cloud, Einstein Analytics, and Communities.
In a separate theater session, Mr. Harlow discussed federal web standards for Salesforce Communities. He demoed public notice web pages, smart forms, and pay.gov integrations all styled with federal 508 compliant web standards and built on the Salesforce platform.
If you missed either of these discussions, contact Caroline Simmons, MIL’s Director of Government Relations at email@example.com to learn more or schedule a demo.
For 38 years and counting, MIL has been empowering federal government entities through technology and, now, we are accelerating your mission with our dedicated Federal Salesforce Practice. MIL’s forward thinking, solutions-oriented approach combined with dedicated staff has proven to deliver new benchmarks in public service at departments such as the U.S. Department of Commerce.